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For the Love of myBlueâ„¢

Thursday, January 26 at 07:21 AM

There’s a new checking account in town. Arvest myBlue™ Checking has proved itself popular by many who have recently made the switch.  For only $6 a month, myBlue™ Checking holds the most value of Arvest’s checking accounts.  It gives you more—more security, more freedom, more choices.  With myBlue™ Checking, you’ll enjoy the perks of a free debit card, $10,000 in individual AD&D insurance, Family IDProtect™, free online and mobile banking, free unlimited online BillPay, $600 in overdraft coverage and a choice of paper statements or e.Statements.  What more could you ask for? 

In Oklahoma City, Okla., we asked some customers to share with us why they love myBlue™.  Here’s what some of them had to say…

“I opened an account today b/c my account at the other bank was not working out.  I am very pleased to have opened a new myBlue™ account here at Arvest.  P.S.  I love I.D. theft protection!  It’s worth the $6.00 a month for sure.”—Noora

“I like myBlue™ because I get the benefit of having a choice of either printed statements or e.Statements.  Also, I like having the AD&D insurance.  The added overdraft coverage of $600 is always a plus if needed.”—Sherrie

“I.D. theft coverage caught my eye!”—Andrew

“I came in to open a savings account & Melissa told me about myBlue™.  I think it is fantastic and wanted to switch. You never know what is going to happen and protection this cheap is awesome!”—Leslie

“I like the added identity protection and insurance that comes with the new account.”—John

If you are an existing customer and would like to switch your current account to a myBlue™ Checking account, please visit your nearby Arvest branch or give us a call.  If you are a new customer, you can sign up for your myBlue™ Checking account online, over the phone or at a nearby Arvest branch.  If you prefer a different checking account option, please review our checking products to find the best fit for you.

Do you love myBlue™?  Comment on this post and tell us and others why.

 

Pulling Ahead of Your Competitors

Monday, January 23 at 04:38 PM

Developing customer satisfaction and customer loyalty has captured the attention of small business owners—and rightly so. Every business owner wants happy, satisfied customers. Loyal customers buy more and refer people to your business more, right? Well, maybe. According to Harvard Business Review, “Customers may be very satisfied with your brand and happily recommend it to others—but if they like your competitors just as much (or more), you’re losing sales.” (“Customer Loyalty Isn’t Enough. Grow Your Share of Wallet,” Harvard Business Review, October 2011).

It’s not enough to focus on customer satisfaction; you need to also pay attention to what share of your customers’ wallets is spent on your business and products as opposed to your competitors’ businesses and products. What is your rank relative to other brands? Satisfied customers may still buy other brands. Walmart learned this the hard way in 2008 when they re-designed their stores and saw an improvement in customer satisfaction because of the changes. However, as satisfaction rose, same-store sales began their longest decline in Walmart’s history. While satisfaction increased, Walmart’s share of the customers’ wallets dropped.

To improve your share of wallet, you need to understand what drives how your customers rank your business or product. Survey your customers. Ask them why they use each of the products they do. Why do your customers prefer your competitor to you? The bottom line is that to improve share of wallet, you must improve your rank in your customers’ wallets. If you want to more information on improving this driver of business success, check out the article’s Wallet Allocation Rule and suggestions for how to improve your rank.
 

 

Android App Release Update

Friday, January 20 at 02:37 PM

We are pleased to announce an update on our progress toward releasing a new Arvest Mobile Banking Android application.  Android has become a premier mobile operating system and we are aware many of our customers who are Android users have been frustrated that there has not been a dedicated app available to them in recent months. 

Available Within 60 Days

Our development team has been working diligently to bring an app to the Android Marketplace and we expect it to be available within the next 60 days.   The new Android app will come with a full selection of Arvest Mobile Banking functionality, including:

  • Check balances
  • Get account history
  • Transfer funds
  • Pay bills
  • Locate a nearby Branch or ATM

What Should Android Users Do Now?

Currently, Android users should make sure they enroll in Mobile Banking and begin to use the Mobile Web and Text/SMS Banking versions until the app is released.  Enrolling and being an active user will mean that once the app is released, you can begin using it immediately.

Additionally, we will begin sending email updates to Mobile Banking users with Android phones to keep them informed.  Please contact customer service to ensure we have your current email address so we can make sure you are included in the updates.  Also watch the Arvest blog for more updates and some screen shots to be released soon.

We thank you for your patience as we complete the development process of the Android app; our technicians are working hard to bring it to you as soon as possible.

Questions About Mobile Banking?

For more information on Mobile Banking, visit the dedicated resource website.  If you have difficulty enrolling in Mobile Banking or using the service, please call (866) 952-9523 for personal assistance.
 

Arvest's Family IDProtectâ„¢ Available on Checking Accounts

Thursday, January 19 at 05:06 PM

Growing at an alarming rate, identity theft has become a dark shadow that can follow anyone.  Last year alone, over eight million Americans were victims of identity fraud, and the pain it causes is both financially and emotionally exhausting. 

Family IDProtect™ is a service available at Arvest Bank service to help you fight against identity theft and fraud.  What makes it unique is that unlike many identity theft protection products and services, Arvest’s Family IDProtect™ not only covers you, but also covers your immediate family.  This includes:

  • joint account holders,
  • any children up to the age of 25 living at home, and
  • elderly parents that live in your household. 

It also supplies you with Identity Theft Resolution Services.  This means that should you or a family member become a victim of identity theft or fraud, you will have a dedicated specialist to manage your case and walk you through the process of restoration until recovery. 

The vastness of coverage and features of this new service will allow you to maintain peace of mind when it comes to protecting your identity.

IDProtect™ coverage is included with myBlue™, Club and Preferred checking accounts. It can be added to Free Blue™ or Basic Blue™ checking accounts for $3 per month.  To make sure you are covered with IDProtect™, call us at (866) 952-9523 or visit a nearby branch location.

 

Why Celebrate National Popcorn Day? The Story Behind the Arvest Tradition

Thursday, January 19 at 10:43 AM

Happy National Popcorn Day!  You may be asking “why on earth is Arvest celebrating National Popcorn Day?”  This is a reasonable question.  However, we do have an answer.  Here’s how the story goes...

According to a long-term Arvest associate, it began around 30 years ago.  Sam Walton, founder of Arvest Bank, made an afternoon visit to the downtown Bentonville branch that’s nestled on the Bentonville Square.  He walked in and an unusual feeling came over him—a feeling that did not please him at all.  He mentioned that the atmosphere of the branch was too quiet and not friendly enough.  He instructed friend and Bentonville Bank President, Burt Stacy, to “pop some popcorn and have some balloons or something.”  Burt started popping popcorn, handing out balloons and playing music in the lobby to brighten up the branch for everyone who visits. 

The popcorn proved popular and soon after, other Arvest branches began doing the same.  Popping popcorn soon grew into a favorite Friday tradition and associates enjoyed the opportunity to hand out bags of popcorn to all Arvest branch visitors. 

Popcorn has established itself as a fundamental and unique part of the Arvest customer experience.  It is because of this tradition that we, Arvest Bank, celebrate National Popcorn Day. 

We invite you to celebrate with us!  Visit your local-area Arvest Bank branch for a bag of popcorn today.  We’ll also be giving away several Arvest Visa Gift Cards in a variety of popcorn-themed online contests!  Visit Arvest Bank on Facebook and @ArvestBank on Twitter all day today for many chances to win!

From all of us at Arvest Bank, Happy National Popcorn Day!
 

 

Tips for Creating Your Spending Plan (aka Budget)

Thursday, January 19 at 08:52 AM

In order to save money, you must first be aware of how you spend money.  Have you ever developed a gut-wrenching fear in the pit of your belly or a feeling of despair when you thought about creating a household budget? Consider thinking about it as a "spending plan". A budget is simply the framework for planning how to spend and save your money. Follow these simple steps to create your own spending plan.

Track Expenses.  For two months, keep track of every dollar you spend. Yes, every dollar. You’d be surprised at how quickly that daily cup of coffee or late afternoon vending machine snack adds up. Although it may sound like a daunting task, this exercise will be the key to managing your money.

You’ll probably find you have two kinds of expenses: fixed and variable. Fixed expenses are those that are predictable and are paid at a regular interval—rent or mortgage, utilities, loan payments, insurance, childcare, etc. Variable expenses are a bit more difficult to capture since the amount and frequency changes. These expenses might include groceries, clothing, doctor visits, entertainment, charitable giving, etc.

To identify these expenses, use your bank statement, credit card statements, check register and ATM receipts to remind you where and when you spent your money. Assign each transaction to a category.

Analyze Spending.  Using money management software, a spreadsheet program, or even a notebook with a pencil and calculator, create categories for all your spending. Categories can be broad to begin with—housing, utilities, insurance, food, entertainment, etc. As you analyze how your money is spent, you may want to create more detailed categories or subcategories. For example, under utilities you may break down expenses by electric, gas/oil, water, etc. Record the date of each transaction, the category under which it falls, a description of where/how the money was spent, and the amount. Then add up the amount spent in each month for each category.

Create your Spending Plan. Now that you see where your money goes every month, create a plan for spending it. If working on paper, create a grid with your categories listed down the side and the months of the year across the top. Using your analysis from step 2, forecast your spending for each category by month, taking into consideration any circumstances that will affect it by month. For example, your electric bill may be higher in the summer to accommodate air conditioning. Your holiday spending may only take place for three months of the year. Don’t worry if your amounts aren’t 100% accurate—you’ll be able to make adjustments later.

Review and Adjust.  Your spending plan is a live tool. It will take on a life of its own if you don’t manage it. Review your spending every month and make adjustments in your plan where appropriate. The more time you invest in managing your budget, the more it will work for you.
 

 

Your Monthly Money Manual: January is the Time to Save!

Thursday, January 19 at 08:42 AM

Hello, 2012!   Your Monthly Money Manual will be your 12-month guide to making the most of your hard-earned dollar through the changing seasons.  Each month, we’ll post blog articles featuring some how-to’s and tips for maximizing your dollar for that particular month.  So, grab a pen and take some notes.  January is the month to get your savings in order.

HOLIDAYS.  The last thing you probably want to talk about right now is holiday shopping.  You’re finally resting your feet and wallet from the gift-buying, money-spending, endless-shopping extravaganza. However, January is when you want to start preparing for the next go-around. 

Determine how much you spent this last year for the holidays.  Was it the amount you planned to spend?  Did you spend too much?  Go ahead and set a goal for this year’s spending limit. Once you’ve set this goal, divide it by 12.  That’s the amount you’ll want to set aside each month.  Open a separate savings account dedicated to holiday savings and set up a recurring automatic transfer from your main account.  This will make saving for the holidays easy and painless.

COLLEGE.  Fact:  College tuition isn’t cheap.  According to the National Center for Education Statistics, the average tuition for a four-year public institution in 2010 was $15,014 a year.  If you have children, be wise and start saving now. 

Arvest offers accounts and programs such as 529 College Savings Plans or Coverdell Education Savings Accounts for this very need. Our client investment advisors can you help you thoroughly plan and save for your child’s education. 

Visit back to the Arvest Blog this month as we will be featuring other articles on how you can maximize your money by smart saving this year. 
 

(By clicking on external links, please be aware you will be leaving the Arvest website.)

 

Winter is Officially Here! Here are Some Tips for Conserving Energy this Winter Season

Thursday, January 19 at 08:41 AM

As the temperature continues to drop, the household thermostat is likely to rise.  While heating (in this case) or cooling your house during the extreme temperature seasons, be mindful about conserving as much energy as possible.  Doing so will pay off for the environment and on your energy bills, saving you money! 

Few people realize that the energy used in a home causes more greenhouse emissions than a car. Most of the electricity used in a home is produced by burning coal, oil or natural gas, which releases carbon dioxide—the world's largest contributor to global climate change—into the atmosphere. As a result, the energy choices people make at home have a great effect on the environment.

The typical household spends $1,900 a year on energy bills, according to the U.S. Environmental Protection Agency and the Department of Energy. By following simple energy saving tips and purchasing products that are Energy Star-qualified, a typical household can save up to 30 percent, or more than $500 per year, on utility expenses and accompanying pollution.

Follow these seven simple tips that will lower your energy bill while helping the environment:

  1. Dirty air filters in a home's heating and cooling system can lead to higher costs and early equipment failure. Clean or change these filters regularly.
  2. Energy Star-qualified windows and doors can reduce home energy bills up to 15 percent. Many manufacturers offer a variety of attractive Energy Star-qualified products for significant energy cost savings.
  3. Air leaks can overwork a home's heating and cooling system. Seal air leaks in walls, ceilings, and around windows and doors, and add insulation to the attic and basement to improve the comfort and durability of your home.
  4. Replace the most frequently used light bulbs with compact fluorescent light bulbs. Look for the Energy Star logo. These use 75 percent less energy and last 10 times longer than normal bulbs. Changing just five can save more than $60 a year in energy costs.
  5. Turn off all lights and electronics when you leave a room. They may not use a lot of electricity on their own, but they add up.
  6. When buying heating and cooling devices, shop during the off-season to take advantage of many manufacturers' seasonal sales promotions and rebates.
  7. Planting trees that provide shade for the home can reduce cooling costs by up to 25 percent. For best results, plant leafy shade trees to the south and west and evergreens to the north. Trees also help to reduce the greenhouse effect, while beautifying the outside of the home.